Dunkin Donuts, Starbucks, and Fish

On Boston.com, Andrew Ba Tran, Scott LaPierre and Alvin Chang interviewed and giffed (is that a verb?) customers of Dunkin Donuts and Starbucks, each about the other place, in search, it would seem, of an obvious class and cultural divide. Customers for the most part didn't disappoint (Starbucks' branding is extraordinary).  One anti-yuppie caught my year, both because she expressed a feeling of mine about Starbucks and because I'd heard her plaint before, in a very different voice. Paula Shay said of Starbucks:

...they're way too expensive, you gotta make it yourself -- it's very inconvenient. I love Dunkin Donuts, they always make it right -- you go to Starbucks, you gotta make it yourself. I feel like it's a yuppieville, urban, like -- it's just not for me. ANd I don't like the coffee, it's way too strong. It's just not for me, Hon.

In sync with Ms. Shay is one of the most erudite of academics, the always argumentative Stanley Fish, who complained in the Times in 2007 that Starbucks confronted the customer with a "coordination problem" akin to the challenges faced by a general deploying an armed force. The struggle climaxes in the combat of the condiments table: